How to use Google Analytics to improve my event?
EventNook allows event page to integrate with [Google Analytics] by simply entering your Google Analytics Tracking Id (E.g., UA-30312905-1). With Google Analytics, you can analyse details of website visitors and traffic as well as measure the performance of online event marketing campaign.
How to use Google Analytics on EventNook:
You can access it by visiting the Dashboard and going to Settings under Setup. Edit the “Google Analytics Code” in left panel.