We provide several ways for analytics before and after your event: Guest Report, Google Analytics, Ads Tracking, and Social Media Campaign Tracking.
You might need the guests' information for further analytics: we provide Order List (contains all order information) and Attendee List (contains all attendee information) for your reference. You can either download them or save them to your Google Drive.
For detailed instructions on how to get the guest report, please refer to our help article: Download Attendee List.
Google Analytics is used to track the website activity of the users such as session duration, pages per session, bounce rate, etc. along with the information on the source of the traffic. With Google Analytics, you can analyze your visitors and traffic, and measure the performance of your marketing campaign.
For detailed instructions on how to set your event page up for Google Analytics, please refer to our help article: Google Analytics.
If you are promoting your event on Facebook, you might want to consider using our Ads Tracking feature. Facebook Pixel Tracking Code will allow you to measure, optimize and analyze the performance of your Ads campaign.
For more information about Facebook Pixel, visit Facebook Pixel.
For detailed instructions on how to add your Ads Tracking Code to EventNook system, please refer to our help article: Ads Tracking.
Tracking Social Media Campaign
If you want to know where your attendees are coming from — Facebook campaign, Instagram campaign, or your own website, you can use our Referral Code feature. It allows you to see where the attendees are coming from based on the links they used to register.
For detailed instructions on how to track your social media campaign, please refer to our help article: Tracking Social Media Campaign.
Above are the analytic tools we provide. Hopefully, they will help to make your marketing and promotion easier! If you have any other questions, please do not hestitate to contact us at email@example.com!